This book is a down-to-earth guide, teaching the entrepreneur in horticulture, every detail of what makes a successful start-up lawn care and gardening business.
Many customers today, for example, are looking for a more environmentally friendly approach, to their lawns and although marketing the idea is a lot easier than actually doing it, to make a lawn care business successful in this decade, we need to think globally while acting locally.
This extension of gardening is truly an art form, one that can be taken beyond the simply complexities of healthy and suitable soil, into the realm of ecology and understanding the nature of each connection, from the tiniest beneficial bacteria to the largest of trampling paperboys.
Taking advantage of our nations heritage through dedicated learning and humble understanding, will save both time and money as well as good and honest hard work, providing the home with that lush, green, renewable symbol of freedom and liberty for all with an image that is both clean and beautiful; one that clients will be proud of.
From teaching the reader about customer relations, money, advertising, marketing, initial capital, licensing, finding clients and even building assets to tools, renovation, bidding, estimates, pest control, disorders, lawn installation, mowing and proper soil fertilization, Lawn Care and Gardening sees soil as the potential to create beauty that identifies with the homeowner and makes you decent money with something you truly love.
This 220-page paperback, written by Kevin Rossi, illustrated by Lee Weisman, published by Acton Circle in March 1994, measuring 10.8 x 8.5 x 1 and shipping at 1.4 pounds.
Lawn Care and Gardening is a what works, practical book to those with the dream of their own start-up business in yard maintenance, to complete understanding of the art form itself from advertising to digging in and getting dirty; inspiring competent professionals with the knowledge of the time proven, to the insight to find what will work best for the future, starting right now.
